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Videos

Innovation in customer feedback

Air France KLM and TNS will present the road taken to meet the high standards of modernity. Asking general satisfaction questions is no longer enough. After decades of satisfaction surveys, Air France KLM has finally turned a new page. Innovative...

Catalogue: Congress 2014: What Inspires?
Authors: Martijn van Keulen, Hans Zijlstra
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

van Keulen and Zijlstra (2014a, June 15). Innovation in customer feedback. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/innovation-in-customer-feedback


Videos

Does facial coding generalize across cultures?

High growth Asian markets present huge opportunities for advertising and marketing industries. Self-report tools that have been validated over thousands of ads in western markets are useful, but less reliable, in Asian cultures due to the prevalence...

Catalogue: Asia Pacific 2014: Celebrating Asian Creativity
Authors: Jay Turcot, Pankaj Jha
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

Turcot and Jha (2014a, June 15). Does facial coding generalize across cultures?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/does-facial-coding-generalize-across-cultures--8186


Videos

Unveiling online shopper's journey

With the consistent growth of online retailing, clients from various categories have eagerly been interested in understanding journeys that online shoppers take. While the indirect method using observation/behavioral data has recently emerged as one...

Catalogue: Asia Pacific 2014: Celebrating Asian Creativity
Authors: Sungeun Kwon, Minwook Kim
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

Kwon and Kim (2014a, June 15). Unveiling online shopper's journey. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/unveiling-online-shopper-s-journey


Videos

What do wearable devices bring to market research?

Are wearable devices like Google Glass viable alternatives to mobile handsets for market research? Our emphasis is on image capture for diary and journal studies where handsets deliver a point-of-experience advantage over other methodologies, but...

Catalogue: Digital Dimensions 2014: (Online + Big Data + Social Media + Mobile) Research
Author: Alex Johnson
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

Johnson, A. (2014a, June 15). What do wearable devices bring to market research?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/what-do-wearable-devices-bring-to-market-research-


Videos

In search of hope

This presentation is a quest to uncover the hidden and inspire the fallen to rise like a phoenix from the ashes. Preriit Souda (ESOMAR Young Researcher winner 2011) and Rajna Rajan (ESOMAR Young Researcher finalist 2012) join hands to explore what...

Catalogue: Congress 2014: What Inspires?
Authors: Preriit Souda, Rajna Rajan
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

Souda and Rajan (2014a, June 15). In search of hope. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/in-search-of-hope


Videos

Data synergy

Phones, tablets, phablets, Google glass and passive measurement technologies produce an immense amount of data from geo-location to in-the-moment information exchange, representing potential research gold. While vast in amount, in and of itself,...

Catalogue: Digital Dimensions 2014: (Online + Big Data + Social Media + Mobile) Research
Authors: Guy Rolfe, Richard Blades, Colin Strong, Gawain Morrison, Frits van der Schaaf
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

Rolfe, Blades, Strong, Morrison and van der Schaaf (2014a, June 15). Data synergy . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/data-synergy-


Videos

Newsflash: reaching Asia's high income earners

This is a global research focusing on mobile news consumption amongst affluent/B2B news consumers. The content can be tailor made to focus on Asia (we survey 3 Asian countries: Singapore, Australia and India) and provide comparision points to global...

Catalogue: Asia Pacific 2014: Celebrating Asian Creativity
Authors: Sally Wu, Rob Valsler
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

Wu and Valsler (2014a, June 15). Newsflash: reaching Asia's high income earners. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/newsflash-reaching-asia-s-high-income-earners


Videos

Mobile behavioural analytics

We look at two themes at the heart of marketing today ? the need to work with “big data" and the need to better understand how and where mobile fits in. The mobile phone is central to our lives in so many different ways. The data that are...

Catalogue: Digital Dimensions 2014: (Online + Big Data + Social Media + Mobile) Research
Authors: Robert Burgoyne, Kulpreet Singh
Company: KANTAR TNS Malaysia
June 15, 2014
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Citation

Burgoyne and Singh (2014a, June 15). Mobile behavioural analytics. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/mobile-behavioural-analytics


Videos

Humanising Big Data

The challenge of bringing together two seemingly contrasting worlds of Big Data and Qualitative Analysis is the focus of this presentation, which examines how the Big Data world of size, dynamic data, vastness trends, patterns and predictions can...

Catalogue: Qualitative 2013: Brilliant Transformations
Authors: Anupama Wagh-Koppar, Vartika Hali, Sandeep Arora
Company: KANTAR TNS Malaysia
June 15, 2013
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Citation

Wagh-Koppar, Hali and Arora (2013a, June 15). Humanising Big Data. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/humanising-big-data